Facebook Ads

Conversions on the Largest Social Network

Is your organic content not delivering the desired results? You need Facebook Ads.

KWe create and manage Facebook Ads campaigns from A to Z. By using ad testing, we optimise campaigns to effectively reach users at every stage of the sales funnel. We also run ads on Instagram to expand the target audience. Our goal is to achieve maximum conversion rates.

  • We are certified Meta partners.
  • For every euro spent on advertising, we generate an average of seven euros for our clients (ROAS – 7).
  • The click-through rate (CTR) for ads we create and manage ranges from 1.5% to 3.5%.

Facebook Pixel and CAPI

This is a unique code embedded in the website that allows us to track its visitors and their actions. With this tool, we can optimise advertising campaigns and tailor them to specific goals, such as promoting sales in the online store, increasing the number of completed registration forms, and so on.
CAPI (Conversions API) is another way to track user actions, with data being sent directly from the server rather than through the browser. This helps to collect information more accurately and avoid data loss due to browser limitations (e.g., cookie blocking). CAPI and Pixel together enable a more precise analysis of customer behaviour and better optimisation of advertising campaigns.

Facebook Ads Management

This process begins with setting goals and selecting the appropriate audience based on demographic indicators, interests, and behaviour. Next, advertising visuals and texts are created, and suitable ad formats are chosen. Once the advertising campaign is launched, its performance is continuously monitored in real-time, and adjustments are made as necessary. By analysing the data, we ensure that the ad content aligns with the brand’s communicated message and that the advertising campaign objectives are met.

Facebook Ads Optimisation

This is an ongoing process aimed at improving campaign results and reducing costs. To ensure that ads are properly optimised, it is essential to monitor results and adjust the audience, ad content, and budget. The Facebook advertising platform allows for automated optimisation, where algorithms determine the best times and audiences for displaying ads to achieve maximum effectiveness.

Facebook Ads Catalogue

The Facebook catalogue is a useful tool that stores information about the products for sale. The catalogue can be used on Facebook and Instagram, displaying products to potential customers through dynamic, collection, and other types of advertisements. Catalogue ads typically perform better than other forms of advertising because they promote products that users have already viewed.

Reports and Analysis

To ensure the effectiveness of Facebook advertising, reports are prepared, and results are analysed: audience engagement with the ad, return on advertising spend (ROAS), engagement rates, conversions, A/B testing, and more. This allows for an understanding of which advertising strategy generates the best results and how to allocate the budget more effectively. Furthermore, A/B testing and detailed reports help to easily identify the most successful ad variations and refine them further, ensuring maximum growth in sales and enquiries.

Want to know more?

Together, we can find the most suitable solution.

Benefits of Facebook Ads for Your Business

  • Facebook has very clear campaign objectives that help reach users at different stages of the sales process and show them tailored advertisements.
  • A very wide selection of audience segments allows for targeting specific customers.
  • The Facebook algorithm quickly identifies the best-performing ad visuals, allowing us to allocate the campaign budget effectively and avoid unnecessary expenses.
  • This is the digital advertising channel with the widest audience.

Certified Meta Partners

Ads optimized daily

Experts in data tracking and analytics

The average ROAS - 7

Why Us?

Every business is unique, so we always take the time to understand your specific business goals and needs and tailor our campaign strategies accordingly.

People who will take care of Facebook Ads

+5

Achievements

Google Ads

Email Marketing

Social Media management

Graphic Design Services

Copywriting

Marketing strategy

Lithuanian Mint

Google Ads

Email Marketing

Social Media management

Graphic Design Services

Copywriting

Marketing strategy

Results

20

x

Increased e-shop sales in 2023

2

x

Increase in Google searches over 2023

34.87

Newsletter ROI per 1 € spent

39.71

Meta Ads ROAS

BAGS & MORE

Google Ads

Email Marketing

Social Media management

Graphic Design Services

Copywriting

Results

80

x

Increase in Google searches

2

x

Increased e-shop sales

7.26

Newsletter ROI per 1 € spent

7.14

Meta Ads ROAS

Google Ads

Email Marketing

Social Media management

Graphic Design Services

Copywriting

Google Ads

Email Marketing

Social Media management

Graphic Design Services

Copywriting

Marketing strategy

Vitaresta

Google Ads

Email Marketing

Social Media management

Graphic Design Services

Copywriting

Marketing strategy

Results

4000

+

Database of jobseekers compiled during the year

600

+

Potential hires per year

2

x

Increase in the number of employees
Average client revenue growth
0 % +
Leads generated per year
0 +
Sales transactions per year
0 +

In 2023 we helped our clients achieve remarkable results. Let us enhance your marketing performance.

F.A.Q.

The Facebook Pixel is a code that is installed on your website to track user actions. It can be installed through META Ads Manager by following the instructions in the ‘Events Manager’ section.

Use the META Ads Manager tool to track key metrics (reach, clicks, conversions). It is also recommended to use the Google Analytics 4 integration and to set up server-side data tracking.

The budget for Facebook advertising can be set based on advertising objectives, target audience, and competition. Start with a smaller budget and gradually increase it based on the advertising performance.

In the first month, advertising testing takes place, during which different advertising visuals, messages, audiences, and segments are tested.

We usually start seeing results in the second month, but it also depends on brand awareness, amount of advertising, budget, competitive environment.

Let's talk!

Together, we can find the most suitable solution.